The 1975 have shared the second single ‘Love It If We Made It’, from their upcoming studio album ‘A Brief Inquiry Into Online Relationships’. The track has been teased for weeks all over social media, and in ‘care packages’ that the band had send out to a limited number of fans. The care packages included a lyric sheet for ‘Love It If We Made It’, which are loaded with various pop culture references – late rapper Lil Peep, President Trump, and Kanye West to name a few.
Speaking to Zane Lowe on Beats1 for the track’s premiere, frontman Matty Healy addressed the lyric content by saying “It’s [LIIWMI] an interesting one because there’s not a lot of context – and a lot of the things that I say in that are kind of direct quotes of people or they’re headlines that I’ve read… [the chorus] is met hopefully, with a genuine positivity.”
‘Love It If We Made It’ follows ‘Give Yourself A Try’ in previewing the band’s third album, which is set to be out before the end of this year. The 1975 will then also follow it up with ‘Notes On A Conditional Form’, the second album of the Music For Cars era, due for release early 2019.
The band’s label DirtyHit also announced via Twitter that they would be looking for fans to apply for the opportunity to appear in the official music video for the single. The selection process for this has now been completed and those who will be taking part have been informed. Filming is set to take place in London on Saturday.
The Beats1 interview is available here, and you can listen to ‘Love It If We Made It’ below x